Chinese visit to Dawn Meats a sign of export opportunity

Wei Chen - Secretary General, China Meat Association, Niall Browne – Chief Executive, Dawn Meats, Chen Xibin - President Heilongjiang Grand Farm Group, Richard Clinton – Commercial Director, Dawn Meats.

Wei Chen - Secretary General, China Meat Association, Niall Browne – Chief Executive, Dawn Meats, Chen Xibin - President Heilongjiang Grand Farm Group, Richard Clinton – Commercial Director, Dawn Meats.

A delegation of fourteen leaders from the Chinese meat industry visited Dawn Meats’ Carroll’s Cross plant in Co. Waterford to tour the facility and learn more about the Irish beef industry. The visit comes following the announcement last month that China’s ban on Irish beef imports is to be lifted.

The Chinese delegation are amongst 400 food and drink buyers from over 30 countries to take part in Bord Bia’s Marketplace 2015, a week-long business development event introducing them to 185 Irish food and drink companies.

Dawn Meats was amongst the companies who joined the Minister of Agriculture’s trade mission to China in November 2014 which paved the way for the opening of the market. The volume of beef imported by China quadrupled to 280,000 tonnes in 2013, and is forecast to reach 1.7m tonnes in 2018.

Commenting on the visit, Niall Browne, Chief Executive of Dawn Meats said: “We are excited about the potential scale of the opportunity in China and this visit will help strengthen the strong commercial relationships we have been building in advance of the market opening. The expected level of Chinese beef imports in 2018 is over three times total Irish production. In a country where pork and poultry have in the past dominated meat consumption, the recent dramatic increase in demand for beef is a sign of the opportunity for Ireland. Minister Coveney is to be congratulated on the work the government has done to open up this market, but there still remain considerable practicalities to be resolved before actual shipments can start.”

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One Response to “Chinese visit to Dawn Meats a sign of export opportunity”

  1. Niel Says:

    United Ireland of one island within the United Kingdom economic community….trading the world together

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