Evine TV’s live broadcast from Waterford to 88m US consumers

Lastwekend Evine live’s TV broadcast came from Waterford city, broadcasting to 88 million viewers in the USA from the House of Waterford Crystal, the Bishops Palace and Waterford Castle.
The special broadcast celebrated Waterford Crystal by showcasing both new and classic designs whilst discovering the unique skills and craftsmanship that make each and every piece of Waterford Crystal so special including the iconic blowing and cutting processes.

From left: Jorge Perez (Waterford Crystal USA), Kendy Kloepfer (Evine Live), Bernadette Walsh (Waterford Castle), Tom Brennan (Waterford Crystal USA), Helen Courtney (Waterford Castle), Jenny De Saulles (Head of Ireland's Ancient East, Failte Ireland) and Melissa Miner (Evine Live). 									| Photos: Noel Browne

From left: Jorge Perez (Waterford Crystal USA), Kendy Kloepfer (Evine Live), Bernadette Walsh (Waterford Castle), Tom Brennan (Waterford Crystal USA), Helen Courtney (Waterford Castle), Jenny De Saulles (Head of Ireland's Ancient East, Failte Ireland) and Melissa Miner (Evine Live). | Photos: Noel Browne

The presenters of the show Kenedy Kloepfer, Melissa Miner and Jorge Perez, were joined by Tom Brennan, Waterford Crystal’s spokesman who offered a guided tour to the rich heritage within Irelands Ancient East and the wider attractions the region has to offer including Kilkenny and The Rock of Cashel.
David McCoy Sales & Marketing Director House of Waterford Crystal said: “This was a unique opportunity to promote to the city of Waterford & Ireland’s Ancient East, through our USA partner Evine. The synergy has allowed us to broadcast this show live from Waterford and showcase Ireland to a massive American audience.”
Waterford Crystal, Tourism Ireland, Fáiite Ireland, Waterford City Council & Waterford Castle in conjunction with Evine TV, used this unique live TV broadcast to promote the rich heritage within Waterford and Irelands Ancient East.
Kendy Kloepfer (Evine Live) and Donnchadh Ó Ceallacháin (Curator, Medieval Museum).

Kendy Kloepfer (Evine Live) and Donnchadh Ó Ceallacháin (Curator, Medieval Museum).

Said Ciara Sugrue, Head of International Publicity, Trade & Events of Fáilte Ireland: “We are delighted to partner with Waterford Crystal in bringing such a major US television channel to Waterford.
“It has given us a great opportunity to showcase all that Ireland’s Ancient East has to offer visitors with the hope that viewers will choose to visit our shores in the not too distant future to see the region first hand. We’ve been especially lucky to have some of the region’s best storytellers on hand to ensure Ireland’s Ancient East message really came to life on screen.”

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